It
all seems like ancient history now, but it really wasn’t all that long
ago that Apple and Adobe were engaged a very public and extremely bitter
dispute stemming from Apple’s refusal to support Flash on the iPhone.
While Adobe was quick to call out Apple out for engaging in
anti-competitive behavior, Apple’s party line was that Flash was a
security nightmare riddled with a number of performance and security
issues,
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Apple
and Adobe’s battle over flash reached its zenith in 2010 when Steve
Jobs penned a widely circulated screed detailing why Apple’s mobile
products, which at the time included the iPhone, iPod Touch and iPad,
did not support Flash. Titled “Thoughts on Flash”
and weighing in at nearly 1700 words, Jobs thoroughly explained Apple’s
rationale for completely ignoring, what was then, a very relevant piece
of software technology.
In
hindsight, thanks to no shortage of Flash-related problems on Android,
it’s commonly accepted that Apple’s decision to avoid Flash like the
plague was a shrewd one.
That
said, a series of tweets from Bob Burrough, a former software
development manager at Apple, reveals that Apple at one point actually
tested Flash on the iPhone as far back as 2008. What’s more, Burrough
relays that Jobs’ vehement refusal to support the technology may have
had less to do with security considerations and more to do with the fact
that Adobe, as a partner, couldn’t be relied upon to address said
security issues..
In 2008, Apple tested support for Flash on iPhone. I personally used Pandora's Flash client.— ᴮᵒᵇ ᴮᵘʳʳᵒᵘᵍʰ (@bob_burrough) December 6, 2016
Burrough went on to fire off a series of tweets which provides us with a fascinating look into Jobs’ mindset at the time.
According
to Burrough, Jobs was miffed that Adobe CEO “Shantanu Narayen would not
take his phone calls.” As a result, Jobs had zero faith that Adobe
would be able to address what Jobs reportedly categorized as “mere
engineering problems.”
@bob_burrough couldn't count on them do it.— ᴮᵒᵇ ᴮᵘʳʳᵒᵘᵍʰ (@bob_burrough) December 6, 2016
“One
of the things that has irked me over the subsequent years was that
people widely ridiculed Steve for this decision,” Burrough later added.
“However, the decision was the right one based on both technical reasons
and that Adobe was a shi**y partner. Almost a decade later, it turns
out that Steve Jobs was right. Flash is dead and Adobe is a still a
shi**y partner.”
It’s
crazy to think that the entire Apple/Adobe brouhaha essentially boiled
down to Apple’s mistrust of Adobe as opposed to any insurmountable
technical hurdles. But whatever the reason, hindsight now tells us that
the iPhone was always much better off without Flash.

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